It’s no secret that today’s consumer is more discerning.
Look in the aisles of your local supermarket. Organic produce is now more mainstream. Fruit, vegetables, meat, dairy, grains, packaged foods, oils, teas, coffees, wines (and more) – all now come with an organic alternative. Even consumer goods are available with an organic option – cleaning products, soaps, clothing and yes, mattresses and bedding.
So now you can eat organic, wear organic and sleep organic!